Terms of Service

Version 1.0 · Effective 21 August 2026

These terms are a contract between you and Vera Labs LLC, a Texas limited liability company ("backinasec", "we", "us"). You accepted a specific version when you signed up, and that version governs your subscription until you accept a later one under section 15. We keep a record of the version you accepted and the date.

1. What the service does

When a call to your business goes unanswered, your telephone carrier forwards it to a number we provide. We play the greeting you recorded, invite the caller to leave a voicemail, and send that caller one text containing your business name, an offer of help, your booking link and an opt-out line. If the conversation goes no further we send one follow-up the next morning, and nothing after that.

What it does not do. Nothing answers your telephone. No automated voice speaks to your callers, quotes prices, books jobs or holds a conversation. We do not port, replace or manage your telephone number, and we are not your telephone carrier.

2. Who may use it

You must be at least 18, located in the United States, and using the service for a genuine business. You must have authority to enter this contract for that business and to arrange call forwarding on the line you connect.

3. Your account

Keep your sign-in email secure. You are responsible for everything done through your account. Tell us promptly at support@backinasec.com if you think someone else has access.

3.1 Notices and service messages

You agree to receive this agreement, your subscription acknowledgement and all notices from us electronically. We contact you by email and, using the mobile number on your account, by text — registration status, activation, billing notices, alerts when a caller replies to you, and account alerts. The registry sends the sole-proprietor verification passcode directly; that text is not from us. Message frequency varies and message and data rates may apply. Reply STOP to those texts to stop them; that does not cancel your subscription, and you will stop receiving reply alerts by text. Reply HELP for help. Keep your email address and mobile number current — a notice sent to the address on your account is treated as received the day we send it.

4. Carrier registration

United States mobile carriers require every business to be registered before it may send text messages to consumers. You authorise us to submit that registration on your behalf and to act as your agent for that purpose. You are the sender of every message transmitted from your account and the party on whose behalf it is sent; we act as your agent for registration and as the technical provider that transmits the message at your direction.

You must give us accurate registration information, including your legal business name and, where applicable, your EIN. Inaccurate information is the most common cause of rejection. We absorb the cost of resubmitting once. If a second resubmission is needed because of information you gave us, we will tell you what it costs and ask before spending it.

Carriers also require a working privacy policy and terms page for your business before your registration can be submitted. You authorise us to publish those pages at backinasec.com on your behalf from our template. You should review them before we submit; they cover the backinasec service only and do not replace any privacy policy you publish for the rest of your business.

Approval usually takes one to seven days but is entirely outside our control, can take considerably longer, and can be refused. We cannot promise approval or a date. Until your registration is approved, no text message will be sent from your account under any circumstances, and you will not be charged.

If your registration is later revoked, suspended or deregistered by a carrier or the registry through no fault of yours, we will tell you within one business day, stop billing from the date messaging stops, and work to reinstate it. If it is not reinstated within 30 days you may cancel with a pro-rata refund. If the revocation results from information you gave us being inaccurate, or from your breach of section 7, billing continues and section 5.5 does not apply.

5. Fees and billing

5.1 When charging starts

You give us payment details at signup. Nothing is charged then. Your service starts on your go-live date — the day all three of these become true: your carrier registration is approved, call forwarding to your number is verified, and your greeting is set.

Your first payment is taken three days after your go-live date. We email you on the go-live date itself, telling you the amount, the exact date it will be taken and how to cancel — so you have those three days free and a notice in hand before any money moves. From that first payment your subscription renews automatically each month until you cancel.

If your go-live date has not arrived within 60 days of signup, the authorisation you gave us expires and we will not charge the card. We will ask you to confirm again, and if you do not confirm within 14 days we will close the account, release your number and withdraw the registration, at no cost to you.

If the card we hold has expired or is declined, we email you and try again. Your service keeps running while we retry. After two failed attempts we pause it, and it resumes as soon as a payment succeeds.

5.2 Price

The service costs $29 per month per business.

Prices are in US dollars and exclude any tax we are required to collect.

5.3 Renewal, cancellation, suspension and disputes

Subscriptions renew monthly until cancelled.

Cancelling. You may cancel at any time, without giving a reason, in either of two ways: in two clicks from the billing portal linked in your settings, or by emailing support@backinasec.com from your account email address. We will not ask you to call anyone and we will not put an offer in your way. We confirm your cancellation by email within one business day and take no further payment. Your service continues to the end of the period you have already paid for; we do not refund part-months.

Pausing is not cancelling. Pausing the service from your settings stops text-backs going out. It does not pause billing — your subscription continues at the same price. If you want to stop paying, cancel instead.

Failed payments. If a payment fails we email you and try again. After two failed attempts we suspend outbound text messaging. Calls still forward to us and voicemail is still recorded, but no text-back is sent — which is the part your callers notice. We tell you before that happens and again when it does. Paying the outstanding amount restores messaging immediately.

If you think a charge is wrong, email us before disputing it with your card issuer. We refund a charge made in error, usually within two business days. If you open a dispute without contacting us first, we may suspend the service while it is open.

We may change the price on 30 days' written notice. If you do not accept a change, cancel before it takes effect.

5.4 When we cannot deliver

If outbound text messaging on your account is unavailable for more than 48 consecutive hours for a reason that is not your fault and not caused by your breach of section 7, tell us and we will credit your next invoice with one thirtieth of your monthly fee for each full day affected.

If it is unavailable for more than 10 consecutive days, we stop billing until it is restored, and you may cancel immediately with a pro-rata refund of the current month.

These credits are your only remedy for unavailability. They do not apply to a suspension under section 5.3 for non-payment, or under section 7 for breach.

5.5 Fair use

The price assumes ordinary use by a single local business: up to 300 forwarded calls a month. A forwarded call can generate at most two outbound messages from us, each capped at 320 characters — up to six message segments — so that allowance is roughly 1,800 segments. Alerts we send to you about your own leads do not count against it. If you go past that we will contact you first — we will never apply a charge you have not agreed to in advance. If your use stays above the limit we may agree a higher plan with you, or move you to one on 30 days' written notice, and you may cancel instead. Section 5.3 does not prevent us from doing this.

6. Your telephone number and forwarding

6.1 The number we provide

We provide a local telephone number for use with the service. It is provisioned in our telephony account: you do not own it and cannot port it away. We keep it assigned to you while your subscription is active.

If your subscription ends we hold the number for 90 days and then release it, after which our telephony provider may reassign it to someone else. Because your carrier keeps forwarding unanswered calls until you dial the off-code, calls you have not stopped forwarding could then reach an unrelated person or business. We email you the off-code when you cancel, again at 30 days and again at 75 days. Turning forwarding off is your responsibility and we cannot do it for you.

6.2 Forwarding is yours to set, and yours to unset

You dial the forwarding code on your own handset. We give you the code, and the code to turn it off, but we cannot set or unset it for you.

Two things to understand before switching it on. Forwarding unanswered calls to us means your carrier's own voicemail no longer receives those calls — for forwarded calls, backinasec becomes your voicemail. And forwarded call legs may consume minutes on your own carrier plan, for which you remain responsible.

7. What you are responsible for

You are the sender of the messages that leave your account. We build the safeguards; you remain a responsible party under the laws that govern business text messaging.

You agree that:

You represent, for every message sent from your account, that the recipient telephoned your business number immediately beforehand from the number we message, and that they have not asked you to stop contacting them.
You will record in the service, promptly and within one business day, any request to stop contacting them that a caller makes to you by any means — in person, by telephone, in a voicemail, by email or otherwise — and you will not send or authorise any further message to that caller.
You will keep the recording notice we place in your greeting intact. Some states require every party to a call to consent to being recorded, and that notice is how consent is obtained. You will not remove it, talk over it, or upload a greeting that suppresses it.
You will keep your greeting and message template accurate, non-promotional and lawful.
You will not use the service to send marketing, advertising, discounts, offers or solicitations of any kind, and will not attempt to work around the checks that block them.
You will not message people who have not telephoned you, and will not upload, import or otherwise introduce any list of telephone numbers.
You will not use the service for lead generation on behalf of, or affiliate marketing for, any other business, and you will comply with the acceptable use and messaging policies of our telephony provider, which we will pass on to you and may enforce against your account.
You will not resell the service or use it on behalf of another business.
You will not use it for anything unlawful, deceptive or harassing, or for content prohibited by mobile carriers, including cannabis, firearms, loans, gambling and adult material.
You will honour any request from a caller to stop, and will not attempt to reinstate a caller who has opted out.
You will comply with any telephone-solicitation registration, bonding or licensing requirement that applies to your business in your state or your callers' states.
You will keep, for as long as you use the service, general liability insurance appropriate to your business.

If you break these rules we may suspend or terminate your account immediately. We may also suspend outbound messaging without notice if carrier filtering, delivery failures or complaints against your number reach a level that threatens the service for other customers; we will tell you as soon as we reasonably can and explain why, and section 5.4 applies.

8. Availability

We aim to keep the service running continuously but do not guarantee it, and there is no service level agreement beyond the credits in section 5.4.

You must understand what an outage means. Because your carrier forwards unanswered calls to us, if the service is unavailable those calls may reach neither us nor your carrier's voicemail. A caller may hear nothing, and no message will be recorded or sent. We maintain a fallback greeting to reduce this risk but cannot eliminate it. If uninterrupted call handling is critical to your business, do not rely on this service alone.

We may modify or discontinue features. If we discontinue the service entirely we will give at least 30 days' notice and refund any period paid for but not delivered.

9. Your content

You keep ownership of your greeting, your message template, your business information and your customer records. You grant us the licence we need to host, process and transmit them in order to run the service. You may request an export of your lead and message records at any time up to 90 days after termination, and we will delete your data in accordance with our Privacy Policy.

9A. Data processing

For information about your callers, you are the controller and we act as your service provider and processor, except where our Privacy Policy states that we act as an independent controller. We will:

(a) process caller information only on your documented instructions and only to provide the service, and for no other purpose; (b) not sell it or share it for cross-context behavioural advertising, and not retain, use or disclose it outside our direct business relationship with you or combine it with information from other sources, except as the law permits; (c) keep it confidential and bind our subprocessors — currently Twilio, Stripe, Resend, Railway and Sentry — to equivalent obligations, giving you 30 days' notice by email before adding another; (d) assist you in responding to caller rights requests and to security incidents, and notify you without undue delay of any security incident affecting caller information; (e) on request, give you the information reasonably needed to show we are complying with this section, and allow one audit a year on reasonable notice; (f) on termination, return or delete caller information in line with the retention schedule in our Privacy Policy, except our opt-out and suppression records, which we keep permanently so a caller who asked to stop is never messaged again.

We certify that we understand and will comply with these restrictions. These terms are the contract required by the California Consumer Privacy Act and equivalent state privacy laws.

10. Disclaimer of warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE". TO THE FULLEST EXTENT THE LAW ALLOWS, WE DISCLAIM ALL IMPLIED WARRANTIES, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NON-INFRINGEMENT.

We do not warrant that messages will be delivered. Delivery depends on mobile carriers, which filter and block at their own discretion and without explaining themselves to us.

Nothing we provide is legal advice. Our safeguards — the quiet hours, the message cap, the opt-out handling, the content checks — are engineering measures designed in good faith to help you stay within the rules. They are not a guarantee of compliance with the Telephone Consumer Protection Act or any other law, and they are not a substitute for your own legal advice.

Neither these terms nor our safeguards protect you from a claim brought by a caller. Statutory damages under the Telephone Consumer Protection Act run from $500 to $1,500 for each message. You should carry insurance that covers this.

11. Limitation of liability

To the fullest extent the law allows, neither party is liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, lost business or lost opportunities, even if warned they were possible.

OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS IN ANY 12-MONTH PERIOD WILL NOT EXCEED THE GREATER OF (A) THE FEES YOU PAID US IN THE 12 MONTHS BEFORE THE CLAIM AROSE, OR (B) ONE HUNDRED US DOLLARS.

This section limits claims between you and us. It does not affect, and cannot affect, claims brought against either of us by a caller or by anyone else who is not a party to these terms.

Nothing in this section limits your obligations under section 12, or your obligation to pay fees that are due. The exclusions and the cap limit our liability to you; they do not limit yours to us.

Nothing in these terms limits liability that cannot lawfully be limited, including liability for fraud, for death or personal injury caused by negligence, or under any consumer protection law that applies to you and cannot be waived.

12. Indemnity

You will defend, indemnify and hold harmless backinasec and its officers, employees and agents against any claim, demand, action, regulatory proceeding, carrier or aggregator penalty, fine, judgment, settlement, loss and reasonable legal costs, brought by or on behalf of any caller, any class of callers, any regulator or any carrier, arising out of or relating to:

(a) any message sent to, or call recorded from, a caller through your account, including any claim under the Telephone Consumer Protection Act, 47 U.S.C. §227 and the FCC's rules under it, any state telephone-solicitation, mini-TCPA, do-not-call, call-recording or wiretap statute, or any consumer protection statute, and whether or not the message used a template we supplied; (b) your greeting, message template, booking link or any other content you supply or adapt, including any claim that a caller was recorded without the consent the law requires where you have altered or suppressed the recording notice; (c) your breach of section 7; (d) any inaccuracy in the registration information you gave us; and (e) any request to stop contacting them that a caller made to you outside the service and that you did not record in the service.

We will notify you promptly of any such claim and give you control of its defence with counsel we reasonably approve, except that we may take over the defence at our own cost at any time. You may not settle a claim in a way that admits fault on our part, imposes any obligation or payment on us, or fails to release us unconditionally, without our written agreement. Your obligations under this section are not subject to the exclusions or the cap in section 11.

13. Termination

You may cancel at any time under section 5.3. Your service continues to the end of the period you have paid for, and no further payment is taken.

We may terminate immediately for your material breach of section 7. We may terminate for any other reason on 30 days' written notice, in which case we refund the unused part of any period you have paid for.

On termination your right to use the service ends on the effective date. Section 5 (for amounts already due), sections 6.1 and 6.2, section 7, and sections 9 to 15 survive. See section 6.1 for what happens to your number, and section 6.2 — you must dial the off-code yourself.

14. Disputes

These terms are governed by the laws of the State of Texas, without regard to its conflict-of-laws rules. Any dispute will be brought exclusively in the state or federal courts in Travis County, Texas, and both of us consent to their jurisdiction. Either of us may still bring an individual claim in a small claims court with jurisdiction.

Nothing in this section limits any right you have under a consumer protection statute of the state where you live that cannot be waived by agreement.

Before filing anything, please email support@backinasec.com and give us 30 days to sort it out. Most things can be.

15. General

These terms and the Privacy Policy are the entire agreement between us on this subject. The Privacy Policy has its own 14-day notice period for changes, as stated in it. If any provision is held unenforceable the rest continues in force. Our failure to enforce a provision is not a waiver of it. You may not assign this agreement without our written consent; we may assign it in connection with a merger or sale of the business.

We may amend these terms on 30 days' notice by email. No amendment applies to a period you have already paid for. If you do not accept an amendment, cancel before it takes effect and we will refund the unused part of the current period.

16. Contact

support@backinasec.com — 5900 Balcones Drive, Suite 100, Austin, TX 78731, USA